Our Latin American Leadership Team is diverse, highly skilled and experienced marketers, who bring substantial in-country experience to the International Business Development planning and execution process. The combination of formal business training with cultural familiarity leads to insightful strategic recommendations and execution.
Ricardo C. Carvalho is Founder and President of the Latin-American Company (LatinCo), a premier Atlanta-based international business development boutique consultancy serving a range of U.S. and international clients.
With 40 years of experience in international business development, operations and marketing, Ricardo has established himself as an expert in developing opportunities for dynamic operations, partnerships, and mergers & acquisitions−in pursuit of targeted strategic and financial objectives in Brazil and in other key markets of Latin America.
Under his leadership, the Latin-American Company has become one of the America's highly regarded Latin American consulting resource, since its founding in 1988. With a client base that includes The Coca-Cola Company, AT&T, UPS-LT, Wendy’s and the most respected companies worldwide, Ricardo has grown the company the boutique consultancy of choice for those in pursuit of expanding in to Latin America.
José C. Carvalho is a Partner at the LatinCo and serves as the Executive Vice President; Mr. Carvalho also serves as a key member of the LatinCo's Advisory Board.
In the 1980's, Mr. Carvalho was President and CEO of J.C. Consulting Ltd., an operations management-consulting firm dedicated to serving numerous Brazilian enterprises, including Coca Cola, The Coffin Group (Coke Bottler), The Brazilian Industries Associates, VIPART, as well as C.I.E.C. In addition, Mr. Carvalho led the strategic planning and campaign development and execution of Senator Dr. Jones Santos Neves, a constituent to Brazil's National Congress, where Senator Neves was elected and re-elected for a second term.
Fernando has +20 years of experience in the CPG industry, starting at Bestfoods (Unilever) where he served as Marketing Product Manager for Mazola®, Knorr Suiza® & Ades® brands. Then he moved to the Coca-Cola system on the Bottler side with 13 years in different commercial and project management positions at Coca-Cola Femsa (Argentina, Brazil, and Mexico), and later on to The Coca-Cola Company (LatAm and USA).
With a broad commercial background, Fernando focused on Business Development and Commercial capabilities operating as PMO for innovation pipeline, Route to Market (RTM) Capability manager Commercial Supply Chain Development manager, and Execution Capability manager. He is fluent in Spanish, English and Portuguese.
Senior Vice President of LatinCo and member of its Advisory Board. Chairman of the Board of Tapps and Founder and Owner of Speciale Lavanderias. After serving in the Brazilian Navy as a Naval Engineer, had a 30-yrs career as Vice-Chairman and CEO of Startup Capital, Commercial Vice President of Ampla-Endesa, Executive Director of Vicunha’s Garment Division, Marketing Director of BankBoston Brazil, President of Tampico Beverages South Latin America Group, Director at The Coca-Cola Company's GP&T Latin America Group, and various sales and operations senior management positions at Panamco (Coca-Cola Femsa).
Wenceslau´s professional background has been developed mainly under Finance, Operations and Marketing.
He started his professional career as an auditor, working for BC&C, the largest Brazilian auditing company and Arthur Andersen, the largest multinational auditing company at that time. Afterwards, he worked for four different companies in different industries, and started at The Coca-Cola Company in Brazil in 1997. He worked for 16 years for Coca-Cola, in different areas under Finance, Marketing, Trade Marketing and Operations. During his tenure with Coca-Cola, he had the opportunity to work also on the Bottler side, which contributed to broaden his business experience. In his last position at Coca-Cola he was the Marketing & Trade Marketing Director for the North Region of Brazil.
In 2012 he joined The Latin American Company and since then he has been playing a very important and strategic role, leading relevant M&A projects in the Latin American territory, mainly in Brazil.
Milo Cogan is General Counsel for The Latin-American Company, and is a Partner at FisherBroyles, LLP, the Next Generation Law Firm. His practice consists primarily of commercial litigation and dispute resolution, and he is admitted to practice in all Georgia courts, as well as in the United States District Courts for the Northern and Middle Districts of Georgia, and the 11th Circuit U.S. Court of Appeals. He is also President and Board Member of The Coromega Company
He is a member of the Georgia Bar Association and the American Bar Association, and is AV rated in Martindale-Hubbell.